Most "Black Friday SaaS deals" lists are copied from each other, and many of the discounts in them were never offered by the company. This page only lists offers we could trace to the vendor's own Black Friday page, help docs or official account. Where a claim exists only on coupon sites, we leave it out.
It covers business tools: SEO, email and newsletters, site builders, writing, video and productivity apps. For developer tools, hosting and AI coding apps, see our Black Friday deals for developers.
1. How SaaS Black Friday sales work
The rules
- Yearly plans only, mostly. Webflow, Framer and Surfer discounted annual plans in 2025. If you only need a tool for a month or two, a monthly plan at full price can still cost less.
- First term only. The discount covers the first year (or the first months). After that you renew at the normal price. Note the renewal date when you buy.
- New code every year. Codes follow a pattern such as
WFBLACKFRIDAY2025orBLACKFRIDAY25, so last year's code will not work in 2026. - New customers first. Some sales (Webflow in 2025) were open to existing customers too, but most are for new subscribers or new annual plans.
- Bonuses instead of discounts. Some tools add credits or extra features rather than cut the price. Descript did this in 2025.
2. SEO tools
3 sales, 1 never
| Tool | Black Friday 2025 | Regular price (Oct 2026) | 2026 sale? |
|---|---|---|---|
| Ahrefs | No sale. Its help center says it does not run seasonal specials, Black Friday and Cyber Monday included | Starter $29/mo, Lite $129/mo. Yearly billing saves almost 20% | No |
| SE Ranking | A new-user bundle: SE Ranking plus its AI Search toolkit and the Planable social media tool, and an extra 20% off add-ons. The deal page now says the 2025 deal is over | Core $129/mo, or $103.20/mo billed yearly | Likely |
| Surfer | A Black Friday offer on the Scale plan. Its page now says the promo has ended and no longer shows the terms. The 2024 promo ran November 27 to December 4 | Discovery from $49/mo billed yearly | Likely |
| Semrush | Not confirmed for 2025. In 2024 Semrush gave a free month of Pro plus a free SEO consultation to users with no paid plan or trial | SEO plan $139/mo, or $117.33/mo billed yearly | Unclear |
| Keyword Insights | 30% off all yearly plans, for new yearly plans and upgrades from monthly, November 24 to December 5 | See its pricing page | Likely |
Ahrefs is the clearest "do not wait" case in SEO: the policy is written down, and the only standing saving is yearly billing. Semrush is harder to call. Adobe announced in November 2025 that it is buying Semrush, so its 2026 promotions may change.
3. Site builders
Up to 50% off
| Tool | Black Friday 2025 | Regular price (Oct 2026) | 2026 sale? |
|---|---|---|---|
| Webflow | 25% off new yearly Site or Workspace plans (12 months for the price of 9), code WFBLACKFRIDAY2025, November 17 to December 2. Open to new and existing customers. Add-ons and Enterprise excluded | Basic $15/mo billed yearly | Very likely |
| Framer | 50% off a yearly Pro or Scale plan, code BLACKFRIDAY25, until December 2 | Basic $10/mo | Very likely |
Webflow announced its 2025 sale on its official X account and has since taken the deal page down. Framer's 50% was the biggest site builder discount of 2025, but it applied to the higher Pro and Scale plans, not Basic.
4. Writing, video and design
Up to 60% off
| Tool | Black Friday 2025 | Regular price (Oct 2026) | 2026 sale? |
|---|---|---|---|
| Grammarly | 50% off any Pro plan, through December 6. Its Black Friday page now reads "save up to 60%" | See its plans page (prices vary by country) | Very likely |
| Descript | No price cut. Annual plans came with bonus AI credits and media minutes, until December 1 | Hobbyist $16/mo billed yearly, $24 monthly | Likely, as bonuses |
| Adobe Creative Cloud Pro | 50% off the first year for first-time subscribers ($34.97/mo), November 13 to 28, as reported by MacRumors | $69.99/mo | Likely |
| Storydoc | Up to 60% off yearly and 20% off monthly Starter and Pro plans, November 24 to December 1 | See its pricing page | Likely |
| Canva | No Black Friday sale we could confirm on Canva's own site or accounts | See Canva pricing | Unlikely |
If Canva or Adobe is too expensive even on sale, our Canva alternatives list covers free tools that do most of the same jobs.
5. Email and newsletters
2 of 3 ran offers
| Tool | Most recent Black Friday offer | 2026 sale? |
|---|---|---|
| Kit (formerly ConvertKit) | 60% off the Creator plan, monthly billing, for the first 3 months. We could not confirm whether this was 2024 or 2025: Kit used the same headline in both years | Likely |
| beehiiv | Discount on yearly plans with code BFCM24 in 2024. No 2025 offer found | Possible |
| Mailchimp | No Black Friday sale found. Its pricing page already shows an intro discount on Essentials | No need to wait |
6. Do not wait for these
Buy now
If you need one of these tools now, buy it now. We found no Black Friday sale from any of them, so waiting only costs you a month of use.
- Ahrefs: written policy, no seasonal discounts. Yearly billing saves almost 20%.
- Notion: Plus is $10 per member per month. See our Notion alternatives if that is too much.
- Zapier: Professional from $19.99/mo.
- ClickUp and Monday.com: no sale found from either company. Deals shown for them on coupon sites are from third-party add-ons or are just the normal yearly discount.
- Loom: Business is $18 per user per month. Yearly billing saves up to 17% all year, which some sites relabel as a Black Friday deal.
- Jasper: Pro is $59 per seat per month billed yearly. The "$1,000 off" offers still listed online are from older years.
7. Cheaper than any Black Friday deal
Alternatives
- Free trials: most SaaS tools let you try a paid plan first. Our SaaS free trials guide compares 22 of them and how to avoid being billed.
- Pay once: a one-time licence beats a discounted first year if you plan to keep the tool. See lifetime deals worth buying.
- Startup credits: if you run a startup, the free startup credits guide lists programs worth far more than a Black Friday discount.
8. Live SaaS deals for 2026
From Nov 17
We add confirmed 2026 deals here from November 17, with the date we checked each one and the code if there is one. For VPNs, password managers and cloud storage, see our Cyber Monday deals. For gadgets and TVs, see the main Black Friday deals page.
Backgrounds in the section images: Super Visuals by Ahmed Hassan, CC BY 4.0. Logos belong to their owners.
Does Ahrefs have a Black Friday sale?
What was the best SaaS Black Friday deal in 2025?
When do SaaS Black Friday deals start in 2026?
Do SaaS Black Friday deals work for existing customers?
Are Black Friday SaaS deals worth it?
Amit loves new tech and apps that make life easier, he writes about apps, games and useful websites on TheTechBasket.
